Zen Anchor
by Isaac Townsend | November 30, 2023
Introduction In the rapidly evolving digital marketing landscape, the role of a marketing automation agency has become increasingly crucial for busin...
PPC
by Isaac Townsend | November 22, 2023
As businesses vie for online visibility and impact, understanding and leveraging the expertise of a paid media agency can be a game-changer. This in-d...
SEO
by Isaac Townsend | November 15, 2023
Your dental practice may have the best team, state-of-the-art equipment, and excellent patient care, but in the digital age, if you aren't visible onl...
Zen Anchor
by Isaac Townsend | November 8, 2023
Ah, Chicago! Renowned for its stunning skyline, deep-dish pizzas (Gino’s East is one of our favorites!), and vibrant arts scene, this Windy City als...
PPC
by Isaac Townsend | November 1, 2023
In the digital marketing world, Pay-Per-Click (PPC) campaigns have established themselves as pivotal drivers of online traffic and conversions. But in...
SEO
by Isaac Townsend | October 26, 2023
In the modern digital realm, chiropractors face an uphill challenge: standing out amid a sea of competitors. While having a professional website and a...
Zen Anchor
by Isaac Townsend | October 18, 2023
In the digital age, the cityscape of marketing has evolved dramatically. With a plethora of options available, choosing the right marketing company ca...
SEO
by Isaac Townsend | October 12, 2023
The digital age has beckoned, and every enterprise, regardless of its size, feels the pull. Small businesses, in particular, are in an uphill battle t...
PPC
by Isaac Townsend | October 4, 2023
Introduction In the ever-evolving realm of digital marketing, staying updated and optimizing every aspect of your strategy is paramount. This is espe...
Zen Anchor
by Isaac Townsend | September 27, 2023
Introduction Choosing a marketing company is a significant decision for any business, particularly in the competitive landscape of Chicago. While the...
PPC
by Isaac Townsend | September 21, 2023
Introduction If you're a small business owner, generating local leads is likely at the top of your priority list. Why? Because local leads often conv...
SEO
by Isaac Townsend | September 14, 2023
Introduction If you're a chiropractor, chances are you've heard of the term "SEO" or Search Engine Optimization. In a nutshell, SEO is the art of opt...
SEO
by Isaac Townsend | September 6, 2023
In the ever-expanding digital realm, small businesses strive to carve a niche. One vital tool in this pursuit is Search Engine Optimization (SEO). How...
PPC
by Isaac Townsend | August 30, 2023
Are you eager to propel your online advertising efforts to new heights? A PPC consultation could be the game-changing strategy you've been searching f...
SEO
by Isaac Townsend | August 24, 2023
Are you a business owner in the Windy City looking to take your brand to the next level? If so, you've come to the right place! In today's fast-paced ...
PPC
by Isaac Townsend | August 15, 2023
Pay-per-click (PPC) advertising, alongside Search Engine Optimization (SEO), is one of the most popular digital marketing strategies that can help b...
Zen Anchor
by Gary Spagnoli | March 24, 2022
In November of 2021, the Zen Anchor Digital team had our first ever in-person company meeting. During that meeting, we spent our first day discussing ...
SEO
by Gary Spagnoli | November 6, 2022
Your Guide to Dental SEO That Drives Sales Unpredictable markets put more pressure on businesses to drive leads through their doors. But that's harde...
Zen Anchor
by Gary Spagnoli | August 7, 2020
To have all of your YouTube Analytics data connected to your Google Ads YouTube Video Campaigns we’ll need to connect Google Ads to the YouTube chan...
SEO
by Gary Spagnoli | June 15, 2020
How to Weather Google Search Algorithm Changes A Google core update isn't unusual. It happens several times a year. But disruption in a time of uncer...
Case Study
by Gary Spagnoli | April 17, 2020
Situation: Flat Traffic at Start-Up Website The language-learning start-up OptiLingo worked with Zen Anchor to help increase organic traffic to t...
Zen Anchor
by Gary Spagnoli | May 31, 2019
In May of 2018, I had a critical decision to make for Zen Anchor. I had to determine whether to continue paying rent for our office or cutting back ex...
Advanced
by Gary Spagnoli | January 3, 2019
THE STRATEGY: This is an advanced Facebook advertising strategy for advertisers that are focused on higher ticket b2b services and eCommerce sales. O...