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Zen Anchor

by Gary Spagnoli | December 4, 2023

Avoid Zen Anchor Job Application Scams

We were recently informed that there is a scam organization using our brand name to attempt to get job applicants - if you are seeking a job at Zen A...

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Zen Anchor

by Isaac Townsend | November 30, 2023

Choosing a Marketing Automation Agency: A Comprehensive Guide

Introduction In the rapidly evolving digital marketing landscape, the role of a marketing automation agency has become increasingly crucial for busin...

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PPC

by Isaac Townsend | November 22, 2023

Paid Media Agencies: A Comprehensive Guide

As businesses vie for online visibility and impact, understanding and leveraging the expertise of a paid media agency can be a game-changer. This in-d...

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PPC

by Isaac Townsend | December 6, 2023

Navigating the Labyrinth of Advertising Agencies in Chicago

Chicago, often described as the heart of America's Midwest, pulsates with life, innovation, and business vigor. Beyond its iconic skyline, jazz herita...

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SEO

by Isaac Townsend | December 13, 2023

Identifying the Best SEO Companies for Small Businesses

In the vast digital landscape, the importance of a robust online presence cannot be understated. Especially for small businesses, it's not just about ...

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SEO

by Isaac Townsend | November 15, 2023

Dental SEO Service: Mastering the Smile Online

Your dental practice may have the best team, state-of-the-art equipment, and excellent patient care, but in the digital age, if you aren't visible onl...

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Zen Anchor

by Isaac Townsend | November 8, 2023

The Unique Value of Choosing a Marketing Company in Chicago

Ah, Chicago! Renowned for its stunning skyline, deep-dish pizzas (Gino’s East is one of our favorites!), and vibrant arts scene, this Windy City als...

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PPC

by Isaac Townsend | November 1, 2023

Competitive PPC Analysis: Outsmart Your Rivals

In the digital marketing world, Pay-Per-Click (PPC) campaigns have established themselves as pivotal drivers of online traffic and conversions. But in...

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SEO

by Isaac Townsend | October 26, 2023

Chiropractic SEO: The Key to Unlocking Digital Success

In the modern digital realm, chiropractors face an uphill challenge: standing out amid a sea of competitors. While having a professional website and a...

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Zen Anchor

by Isaac Townsend | October 18, 2023

Why a Marketing Company In Chicago Stands Out in the Digital Era

In the digital age, the cityscape of marketing has evolved dramatically. With a plethora of options available, choosing the right marketing company ca...

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SEO

by Isaac Townsend | October 12, 2023

SEO Companies for Small Businesses: A Deep Dive

The digital age has beckoned, and every enterprise, regardless of its size, feels the pull. Small businesses, in particular, are in an uphill battle t...

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PPC

by Isaac Townsend | October 4, 2023

The Ultimate Power of a PPC Consult: Beyond The Basics

Introduction In the ever-evolving realm of digital marketing, staying updated and optimizing every aspect of your strategy is paramount. This is espe...

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Zen Anchor

by Isaac Townsend | September 27, 2023

A Chicago Marketing Company is Your Best Bet in the Windy City

Introduction Choosing a marketing company is a significant decision for any business, particularly in the competitive landscape of Chicago. While the...

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PPC

by Isaac Townsend | September 21, 2023

Generate Local Leads: The Definitive Guide To Business Growth

Introduction If you're a small business owner, generating local leads is likely at the top of your priority list. Why? Because local leads often conv...

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SEO

by Isaac Townsend | September 14, 2023

Unlock Online Success: The Role of SEO For Chiropractors

Introduction If you're a chiropractor, chances are you've heard of the term "SEO" or Search Engine Optimization. In a nutshell, SEO is the art of opt...

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SEO

by Isaac Townsend | September 6, 2023

Navigating the Landscape of SEO Companies for Small Business

In the ever-expanding digital realm, small businesses strive to carve a niche. One vital tool in this pursuit is Search Engine Optimization (SEO). How...

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PPC

by Isaac Townsend | August 30, 2023

PPC Consultation: Maximize Your Paid Advertising

Are you eager to propel your online advertising efforts to new heights? A PPC consultation could be the game-changing strategy you've been searching f...

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SEO

by Isaac Townsend | August 24, 2023

Boost Your Business with a Top Marketing Agency in Chicago

Are you a business owner in the Windy City looking to take your brand to the next level? If so, you've come to the right place! In today's fast-paced ...

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PPC

by Isaac Townsend | August 15, 2023

How is PPC used for Lead Generation?

Pay-per-click (PPC) advertising, alongside Search Engine Optimization (SEO),  is one of the most popular digital marketing strategies that can help b...

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Zen Anchor

by Gary Spagnoli | March 24, 2022

Zen Anchor’s 2022 Mission + Values

In November of 2021, the Zen Anchor Digital team had our first ever in-person company meeting. During that meeting, we spent our first day discussing ...

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SEO

by Gary Spagnoli | November 6, 2022

How to Turn Your Dental Practice Website Into a Lead Generation Machine

Your Guide to Dental SEO That Drives Sales Unpredictable markets put more pressure on businesses to drive leads through their doors. But that's harde...

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Zen Anchor

by Gary Spagnoli | August 7, 2020

How To Link Your YouTube Channel to Google Ads

To have all of your YouTube Analytics data connected to your Google Ads YouTube Video Campaigns we’ll need to connect Google Ads to the YouTube chan...

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SEO

by Gary Spagnoli | June 15, 2020

Surviving the Google May 2020 Core Update

How to Weather Google Search Algorithm Changes A Google core update isn't unusual. It happens several times a year. But disruption in a time of uncer...

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Case Study

by Gary Spagnoli | April 17, 2020

Case Study: SEO Outreach Leads to 10x Organic Blog Traffic

Situation: Flat Traffic at Start-Up Website The language-learning start-up OptiLingo worked with Zen Anchor to help increase organic traffic to t...

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Zen Anchor

by Gary Spagnoli | May 31, 2019

How To Run A Remote Based Agency

In May of 2018, I had a critical decision to make for Zen Anchor. I had to determine whether to continue paying rent for our office or cutting back ex...

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Advanced

by Gary Spagnoli | January 3, 2019

How To Run Facebook Video Ads – Multi-Punch Strategy

THE STRATEGY: This is an advanced Facebook advertising strategy for advertisers that are focused on higher ticket b2b services and eCommerce sales. O...