Zen Anchor

by Isaac Townsend | September 27, 2023

A Chicago Marketing Company is Your Best Bet in the Windy City

Introduction Choosing a marketing company is a significant decision for any business, particularly in the competitive landscape of Chicago. While the...



by Isaac Townsend | September 21, 2023

Generate Local Leads: The Definitive Guide To Business Growth

Introduction If you're a small business owner, generating local leads is likely at the top of your priority list. Why? Because local leads often conv...



by Isaac Townsend | September 14, 2023

Unlock Online Success: The Role of SEO For Chiropractors

Introduction If you're a chiropractor, chances are you've heard of the term "SEO" or Search Engine Optimization. In a nutshell, SEO is the art of opt...



by Isaac Townsend | September 6, 2023

Navigating the Landscape of SEO Companies for Small Business

In the ever-expanding digital realm, small businesses strive to carve a niche. One vital tool in this pursuit is Search Engine Optimization (SEO). How...



by Isaac Townsend | August 30, 2023

PPC Consultation: Maximize Your Paid Advertising

Are you eager to propel your online advertising efforts to new heights? A PPC consultation could be the game-changing strategy you've been searching f...



by Isaac Townsend | August 24, 2023

Boost Your Business with a Top Marketing Agency in Chicago

Are you a business owner in the Windy City looking to take your brand to the next level? If so, you've come to the right place! In today's fast-paced ...



by Isaac Townsend | August 15, 2023

How is PPC used for Lead Generation?

Pay-per-click (PPC) advertising, alongside Search Engine Optimization (SEO),  is one of the most popular digital marketing strategies that can help b...


Zen Anchor

by Gary Spagnoli | March 24, 2022

Zen Anchor’s 2022 Mission + Values

In November of 2021, the Zen Anchor Digital team had our first ever in-person company meeting. During that meeting, we spent our first day discussing ...



by Gary Spagnoli | November 6, 2022

How to Turn Your Dental Practice Website Into a Lead Generation Machine

Your Guide to Dental SEO That Drives Sales Unpredictable markets put more pressure on businesses to drive leads through their doors. But that's harde...


Zen Anchor

by Gary Spagnoli | August 7, 2020

How To Link Your YouTube Channel to Google Ads

To have all of your YouTube Analytics data connected to your Google Ads YouTube Video Campaigns we’ll need to connect Google Ads to the YouTube chan...



by Gary Spagnoli | June 15, 2020

Surviving the Google May 2020 Core Update

How to Weather Google Search Algorithm Changes A Google core update isn't unusual. It happens several times a year. But disruption in a time of uncer...


Case Study

by Gary Spagnoli | April 17, 2020

Case Study: SEO Outreach Leads to 10x Organic Blog Traffic

Situation: Flat Traffic at Start-Up Website The language-learning start-up OptiLingo worked with Zen Anchor to help increase organic traffic to t...


Zen Anchor

by Gary Spagnoli | May 31, 2019

How To Run A Remote Based Agency

In May of 2018, I had a critical decision to make for Zen Anchor. I had to determine whether to continue paying rent for our office or cutting back ex...



by Gary Spagnoli | January 3, 2019

How To Run Facebook Video Ads – Multi-Punch Strategy

THE STRATEGY: This is an advanced Facebook advertising strategy for advertisers that are focused on higher ticket b2b services and eCommerce sales. O...